The Western world and the deep-rooted colorism that has been woven into the tapestry of Indian society have been restricting brown skin from exploring the expansive world of color. Contrary to popular beliefs, India has a vibrant history of color in fashion for ages.
In this blog, we will not only tell you the trendiest colors of the season that brings out the rich undertones of Indian skin but also tell you their significance in the culture. Talk mixing new with old!
Marigold Block-print Shorts Set
Marigold is an ode to our Genda Phool which signifies the brightness of the Sun and stands as a representative of Lord Vishnu and Goddess Laxmi’s love.
The warm color is a soothing shade of orange with very heavy yellow undertones. If you have warm, golden undertones, this color is sure to add a pop of brightness to your wardrobe. For those of you who get overwhelmed with bright colors, dabble into the trend with Kessa’s Orange-Pink Tussar Dupatta paired with neutral shades like beige, white, or grey.
Our Bandhani Mirror Work Dress and Tuscany Orange A-line Kochi Silk Kurta is the perfect shade of marigold to flatter every Indian skin tone. Complement your marigold outfit with tan footwear for a cohesive look.
Bandhani Mirror Work Dress
Tuscany Orange A-line Kochi Silk Kurta
- Classic Blue (PANTONE 19-4052)
Oscar de la Renta, Hermes, Versace, and Maxmara were some of the designer houses that sent their models clad in beautiful shades of blue down the runway. While classic blue reigned, softer shades were also making a statement, especially on darker skin tones.
India has an old connection with blue. Indigo lead to a revolution that gave us freedom. And historically, Hinduism has used different shades of blue to represent deities with qualities of bravery, power, determination, astute mind, and depth of character.
Our Indraneel South Dobby Cotton Kurta, Neelini Cotton Short Top With Ajrakh Print, and Indigo Printed Shorts are a homage to the beauty of blue and Indian craftsmanship at the same time.
Indraneel South Dobby Cotton Kurta
- Green ash (PANTONE 13-0117 TCX)
A cooling shade of green that reminds us of mint ice cream. A shade that screams SUMMER! We saw the pretty color in the guide of structure suits, flowy maxi dresses, and skirts on the international runway. The color is used abundantly to represent nature and the phenomenon of life and rebirth in Indian literature and Hinduism.
Stuck at home? You can still rock this beautiful color! Choose our Gurkha Green And White Jammies Set to stay cool, comfortable, and trendy at home. Our Highland Green Straight Fit Kurta is the epitome of sophistication and elegance while being super trendy.
Gurkha Green And White Jammies Set
- Raspberry Sorbet (PANTONE 18-2043 TCX)
A matured cousin of the bubblegum pink, raspberry sorbet is a dark shade of pink that stands for sophisticated grace and femininity. It is a shade of pink with depth and oomph and designers were not shy from celebrating the vibrant shades in every possible silhouette. From flowy gowns to pantsuits, we saw it all. Rani pink is the desi cousin of Raspberry sorbet and has a rich, royal history stemming from Rajasthan.
Our gorgeous Pink Rose Banarsi Jaal Dupatta is one pink number you must get. It will add color and opulence to even the most boring outfits.
Pink Rose Banarsi Jaal Dupatta
Conclusion
India is a kaleidoscope of colors and culture and so should be your wardrobe! Try these flattering hues to give your wardrobe a happy, vivid summery makeover.